advertising cost | Low Cost Attitude

Why is TVLowCost so well adapted to the “cost cutting” era?

11Aug08

Why is TVLowCost so well adapted to the “cost cutting” era? Because TVLowCost’ s unique approach : “GET MORE FOR LESS”, allows brands to increase their market share while spending less in TV advertising. For the last few weeks “ADVERTISING AGE” has announced advertising cost cuttings by the largest global advertisers. In the 4th of […]

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Tags: advertising cost, advertising during recession, affordable television campaigns, Affordable TV advertising, all included TV Pack, austerity, cheap tv spots, cost cutting, cost reduction, day-time efficiency, discount tv spots, efficient tv advertising, Jean-Paul TREGUER, low cost attitude, Low cost TV advertising, marketing costs, NZ ad agency, prime time killers, public relations, recession, TARPS, television advertising network, tv ads for challenger brands, tv ads that sell, TV advertising, TV commercials, tv production, TV spots, TVLowCost

Cost Cutting is nowadays reality. BREAK THE RULES…with TVLowCost you cut marketing budgets, while ameliorating the efficiency of your TV advertising.

06Aug08

Cost Cutting is nowadays reality. BREAK THE RULES…with TVLowCost you cut marketing budgets, while ameliorating the efficiency of your TV advertising. Not a single day without reading or hearing that companies are reducing their marketing expenditures, it’s today’s reality and it is highly probable that it will stay like that for a few months…or more. […]

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Tags: advertising cost, advertising during recession, affordable television campaigns, Affordable TV advertising, all included TV Pack, austerity, cheap tv spots, cost cutting, cost reduction, day-time efficiency, discount tv spots, efficient tv advertising, Jean-Paul TREGUER, low cost attitude, Low cost TV advertising, marketing costs, NZ ad agency, prime time killers, public relations, recession, TARPS, television advertising network, tv ads for challenger brands, tv ads that sell, TV advertising, TV commercials, tv production, TV spots, TVLowCost

TVLowCost – Leading in the Age of Austerity

22Jul08

Are you really sure that there is only bad news in this period ? Are you really sure that the situation is so negative ? Are you really sure that the only sound thing to do is to keep your current advertising partners ? Nobody can be happy about the alarming news we read and […]

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Tags: advertising cost, advertising during recession, affordable television campaigns, Affordable TV advertising, all included TV Pack, austerity, cheap tv spots, cost cutting, cost reduction, day-time efficiency, discount tv spots, efficient tv advertising, Jean-Paul TREGUER, low cost attitude, Low cost TV advertising, marketing costs, NZ ad agency, prime time killers, public relations, recession, TARPS, television advertising network, tv ads for challenger brands, tv ads that sell, TV advertising, TV commercials, tv production, TV spots, TVLowCost

TVLowCost accelerates! Our group opens its 10th subsidiary: TVLowCost USA, based in New York and managed by JIM LURIE. TV advertising becomes affordable in USA, at last !

14Jul08

TVLowCost accelerates! Our group opens its 10th subsidiary: TVLowCost USA, based in New York and managed by JIM LURIE. TV advertising becomes affordable in USA, at last ! The American agency, which employs already 10 co-workers, adopts the same method “to make TV advertising affordable, at last“ in the United States. Have a look at […]

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Tags: advertising cost, advertising during recession, affordable television campaigns, Affordable TV advertising, all included TV Pack, austerity, cheap tv spots, cost cutting, cost reduction, day-time efficiency, discount tv spots, efficient tv advertising, Jean-Paul TREGUER, low cost attitude, Low cost TV advertising, marketing costs, NZ ad agency, prime time killers, public relations, recession, TARPS, television advertising network, tv ads for challenger brands, tv ads that sell, TV advertising, TV commercials, tv production, TV spots, TVLowCost

Advertisers, do not panic ! In TV advertising , the economic approach of TVLowCost allows to restore the ” Marketing Purchasing Power ” of companies.

24Jun08

Advertisers, do not panic ! The generalisation of the tensions on the costs obliges companies to question all their previous ways of management. In TV advertising , the economic approach of TVLowCost allows to restore the ” Marketing Purchasing Power ” of companies. When TVLowCost opened its doors, three and a half years ago, the […]

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Tags: advertising cost, advertising during recession, affordable television campaigns, Affordable TV advertising, all included TV Pack, austerity, cheap tv spots, cost cutting, cost reduction, day-time efficiency, discount tv spots, efficient tv advertising, Jean-Paul TREGUER, low cost attitude, Low cost TV advertising, marketing costs, NZ ad agency, prime time killers, public relations, recession, TARPS, television advertising network, tv ads for challenger brands, tv ads that sell, TV advertising, TV commercials, tv production, TV spots, TVLowCost

Is the life of your brand monotonous and predictable?

13Jun08

Grocery brands and their owners are on a continuous cycle of trade support that’s increasingly dominating brand budgets and putting the squeeze on advertising and promotional spend. And invariably its TV advertising that gets pulled because of its high cost in order to maintain profitability of the brand. It’s cat and mouse with the powerful […]

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Tags: advertising cost, advertising during recession, affordable television campaigns, Affordable TV advertising, all included TV Pack, austerity, cheap tv spots, cost cutting, cost reduction, day-time efficiency, discount tv spots, efficient tv advertising, FMCG brands, Jean-Paul TREGUER, low cost attitude, Low cost TV advertising, marketing costs, NZ ad agency, prime time killers, public relations, recession, TARPS, television advertising network, tv ads for challenger brands, tv ads that sell, TV advertising, TV commercials, tv production, TV spots, TVLowCost

In today’s business environment marketers are being asked to squeeze budgets tighter and tighter. The challenge today is how to achieve this